An Egyptian Artist, Entrepreneur, and Art Therapy Guide with a passion to empower women through art. Farida began her career in hospitality managing creative renovations for a renowned 5 star hotel in Dubai. After a series of successful projects, she launched her creative consultancy, The Art Wheel Co., aimed to offer clients and businesses commissioned artwork to bring any space to life.
Her latest series Mother Nature, was featured in a solo exhibition at Coya, a renowned Peruvian restaurant & bar in the Four Seasons Hotel in Dubai. She was also selected as one of the regional artists to design COYA's permanent Pisco Jar collection, a global art initiative to celebrate the brand's 10 year anniversary since opening their first branch in Mayfair, London. Her Pisco Jar Designs are part of COYA Dubai & Abu Dhabi's permanent collection.
Her love for art, wellness and hospitality has led her to partner with businesses to offer Supper Club Art Nights and immersive Art Therapy workshops. Her recent venture into the wellness space is the launch of Casa Sensoria, a new practice that combines Sound Healing & Art Therapy to offer clients a holistic self-healing experience.